Actually, there was a good thread about this on the Krib which actually relied on the LUX that bulbs put out... not sure what the link is anymore, but the general lighting section on the Krib can be found here:
http://www.thekrib.com/Lights/index.html
The rough consensus was that three T-8 32w 48" lamps were equivalent to four T-12 40w 48" lamps. It's all about the efficiency of the lamps.
Now, going forward to PC lamps (T5 diameter, each numeral representing 1/8" diameter), the bulbs will be even more efficient at delivering the light, and less current will be needed to stimulate the phosphors. Without a light meter, it is difficult to say just how much of an increase there is, but I assure you they are brighter yet... and of course, this all depends on the brand of bulb and the phosphors used and other enviromental aspects (reflectors or not, ect)... (Incadescent lamps are roughly 7% efficient, Fluorescent roughly 20%, and Metal Halide/High Pressure Sodium roughly 40%) Overall, I hope this helps to give you a general idea.
Quite frankly, it's just a rule of thumb anyways... and it was based on the old T-12 lamps, I believe. You can put 3+wpg of T-12, or T-8, or even PC/T-5 lamps and still get good results with any of them without problems. Brighter never hurt anything (except your eyes and wallet), it will just require a bit more effort on your part with nutrient dosing and CO2.
Cheers!
Raithan O. Ellis
P.S. The sun is speculated to be approximately equivalent to 380,000,000,000,000,000,000,000,000 watts... yep, that's 380 followed by twenty-four 0's...
How are the plants on Earth doing? ;-)