A report I found from Lawrence Berkeley National Laboratory presents results of measuring a household halogen light, and they calculated efficacies of 10-19 lumens per watt. Compare that to 88-105 lm/W for various modern fluorescent technologies, and you see that flourescents are 5 - 10 times more efficient. That 300 watt halogen light makes about the same amount of light as a 30-60 watt flourescent fixture.
The difference in electrical power goes into heat. Halogens are notoriously hot, and are the source of many fires every year. On the plus side, they are inexpensive, but unless your tank can remain at a safe temperature despite the heat input, you'll need to keep it away. If you do that, the light intensity in the tank diminishes.
I assume you're asking about use to illuminate a tank.
As an example, I quickly looked at aquarium lights and found this
Coralife T5 fixture with a total of 42W for $45 from Big Al's. It should put out a similar amount of light, burn 1/7 the electricity, doesn't cost that terribly much more, and doesn't heat up your aquarium and house as much. Also, if you have plants or marine invertebrates, the fluorescents are colored to provide them the light they need and the halogen work lamp is not designed to ensure this. If I look around a little, I might find something with comparable light output for less money.