My 10 gallon tanks get a 50% change weekly. Larger tanks get closer to 30% weekly. I do not manipulate the ph value (that's something that can go wrong and forever having to adjust it).
I feel that the more we play with our water values the more chance of having things go wrong. I have no problems raising and breeding African Cichlids in 6.4-6.8 water. As far as my inverts go, I have a piece of coral in their tanks since they need to ingest calcium rather than to have it suspended in the water column.